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Top related persons:
Patrick O'Neill - 2 Elizabeth Holmes - 2 Theranos - 2 Holmes - 2 Hallam Bullock - 1 Tim Cook - 1 Stephen Lam - 1 Insider's Hasan Chowdhury - 1
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2 mentions found


☆ 10 Things in Tech: Apple's big metaverse push
  + stars: | 2023-06-05 | by ( Hallam Bullock | ) www.businessinsider.com   time to read: +4 min
This week, Apple is preparing to do what no tech firm has managed yet: make the metaverse cool. Apple is ready to enter its metaverse era, but the rest of the world might not be. Some people think it's unwise to ramp up efforts to push into the metaverse — especially at a time when the metaverse is said to be headed to the industry's graveyard of failed ideas. However, it's also unwise to bet against Apple — a company whose epic feats in tech have earned its leaders cult-like status. It's quick, stylish, and high-tech, Insider's Tim Levin writes, but it falls short in range and cargo space.
Persons: Hallam Bullock, Tim Cook, Stephen Lam, Insider's Hasan Chowdhury, Apple, it's, Patrick O'Neill, Elizabeth Holmes, Lisa Lake, Theranos, Holmes, Read, Elon, Spriha Srivastava, Gray, Kia, Tim Levin, Kia's, Jack Sommers Organizations: Apple, Developers, Bloomberg, Apple —, Starco Brands, Forbes, Getty, Nvidia, Google, Challenger, Wireless, Amazon Prime Locations: London, Theranos, China, Shanghai
☆ What It Was Like to Work Closely With Elizabeth Holmes at Theranos
  + stars: | 2023-06-02 | by ( Kiera Fields | ) www.businessinsider.com   time to read: +9 min
Patrick O'Neill worked closely with the disgraced Theranos CEO Elizabeth Holmes. "Seeing those people be brought to justice is a comfort," he says of Holmes going to jail. I hadn't heard about Theranos before Elizabeth Holmes approached TBWA/Chiat/Day, the ad agency where I was a creative director, in 2012. Working with Holmes closely, I felt like she had to bring herself down to earth to communicate with me. Elizabeth Holmes and the Theranos story are now so well-known that when people ask me what my story is, I have to decide whether I'm going to talk about it.
Persons: Patrick O'Neill, Elizabeth Holmes, Holmes, TBWA, Steve Jobs, I'd, Theranos, Elizabeth, we'd, Apple weren't, We'd, It's, Errol Morris, Martin Schoeller, Elizabeth's, hadn't, I've Organizations: Morning, Starco Brands, Apple, Visa, Olympics, Walgreens, Wall Street, Forbes, Wall Locations: Theranos, Arizona, Silicon
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